Applying the science of psychology to the art of branding
Stating his drive and establishing a strong personal brand, without appearing cocky: such was the difficult challenge this young entrepreneur faced in a conservative industry. We answered his brief with an identity that’s graphic, dynamic and respectful of professional traditions.
It took an inspiring brand and a breakthrough touch-centric interface, but every iPad can now be turned into an advanced mobile weather station, with a single well-placed tap.
Providing clean water to developing nations worldwide was the goal. Cutting through the noise of Christmas goodwill campaigns was the challenge. We delivered with a strong, engaging and festive brand platform.
How do you turn a geeky concept like DNS into a fun, engaging and inspiring service? By building a fun, engaging and inspiring brand, of course, that speaks, lives and celebrates « geek ».
We are a network of networks, and a fluid team of specialists, spanning time zones and continents. From our head office in Paris, we compose the leanest possible panel for each project, ensuring only the best minds work on your brand. From devising a catchy name to recording audio guides, from laying out a catalogue to throwing a press party, we can take on any relevant challenge and assign it to an expert for maximum speed and efficiency.
We craft, expand and revive brands for entrepreneurs the world over. By applying the science of psychology to the art of branding, we deliver true, memorable and trustworthy brands that attract and sell, time and time again. We believe in brands with a personality, that state, as loudly and as clearly as possible, the ideas and ideals of the professionals who stand behind them. Helping you find and raise your true voice: such has been our calling since 2006.
Promotions may come and go but a brand is forever — or nearly so. In fluid markets with little visibility, a clear and memorable identity carries your business across media, trends and promotions, fostering trust and emphasising stability. After meeting countless professionals who found it difficult to make dents in the market with their breakthrough ideas and novel products, we set out to make good branding accessible. It’s our way to help — and have fun.
We maintain active partnerships with some of the best providers in the industry to ensure your company is equipped to today’s real-time high-availability standards. While we do not provide IT services directly, we can recommend the right solutions to carry your brand in print and online, and integrate them right into our identity building workflow, for a faster, more effective and better-equipped start.
Be it to discuss a project, ask a quick question or simply say hello, please do get in touch. We reply to all within two business days, usually much sooner. Simply email to get the ball rolling.